Liverpool Street Station, London, is a very busy place, with over 30 million passengers crossing the concourse each year. A recently installed row of ticketing machines was underused, so the client – Abellio – tasked us with increasing visibility and presence for the machines, and guiding customers to them.
TFL’s hub at London St Pancras International is often the starting point for visitors to the city – around 16 million enter the station each year. A space that has to combine face-to-face service, information provision and ticket sales, this hub might have to cater to the needs of several thousand each day. Our brief was not just about creating a versatile space but one that could cope with huge footfall.